Privacy Policy

We value your privacy. This policy explains how Elm Run Joy gathers, uses, and safeguards your personal information when you access our creativity platform.

Last Updated: January 20, 2025

Information We Collect

When you interact with our drawing fundamentals platform, we gather various kinds of information to provide personalized learning experiences and to improve our services.

Personal Information

We collect details you submit directly to us when creating an account or reaching out. This includes your name, email address, phone number, and any messages sent via our contact forms. When you enroll in our drawing courses, we also gather information about your artistic background and learning objectives.

Usage Data

We automatically collect data on how you use our site and learning platform. This covers pages visited, time spent in various sections, drawing exercises completed, and technical details like your IP address, browser type, and device info.

We never collect sensitive personal information such as financial data, health records, or government IDs without explicit consent for specific purposes.

Cookies and Tracking

Our site uses cookies and similar tracking technologies to enhance your browsing experience, recall your preferences, and evaluate site performance. You can manage cookie settings through your browser preferences.

  • Essential cookies for website functionality
  • Analytics cookies to understand user behavior
  • Preference cookies to remember your settings
  • Marketing cookies for relevant content delivery

How We Use Your Information

Your personal data helps us deliver high-quality educational content and keep our drawing platform running smoothly. We are committed to handling your information responsibly and only for legitimate purposes.

Educational Services

We use your information to provide access to drawing courses, monitor your progress across levels, and tailor learning recommendations based on your artistic interests and abilities. This personalization supports more effective learning paths for developing your drawing fundamentals.

Communication and Support

Your contact details let us respond to inquiries, send important course updates, and offer technical support when needed. We may also send periodic newsletters about new drawing techniques, showcased artwork, or platform improvements if you have subscribed to our communications.

Platform Improvement

Usage data helps us determine which drawing exercises are most helpful, identify areas where learners struggle, and create new content to address common learning challenges. This analysis is performed in aggregate to protect individual privacy while enhancing our educational approach.

We never sell your personal information to third parties. Your data is used exclusively to improve your learning experience and enhance our educational platform.

Legal Compliance

In certain situations, we may use or disclose your information to comply with Canadian privacy laws, respond to legal requests, or protect the rights and safety of our users and community.

Information Sharing and Disclosure

We maintain strict controls over how your data is shared and take privacy seriously across all our business relationships.

Service Providers

We collaborate with trusted third-party service providers to operate our platform, process payments, send emails, and deliver customer support. These providers access only the data necessary for their services and are contractually obliged to protect your privacy.

  • Cloud hosting services for secure data storage
  • Email service providers for course communications
  • Analytics providers for website performance insights
  • Payment processors for course enrollment transactions

Business Transfers

If Elm Run Joy is involved in a merger, acquisition, or sale of assets, your personal information may be transferred as part of that transaction. We would inform you via email and provide information about any changes to how your data is handled.

Legal Requirements

We may disclose your information when required by Canadian law, a court order, or government request. This includes situations involving potential threats to safety, fraud investigations, or violations of our terms of service.

Your Rights and Choices

Under Canadian privacy law, including PIPEDA (Personal Information Protection and Electronic Documents Act), you hold specific rights regarding your personal data.

Access and Correction

You may request access to the personal data we hold about you and ask us to correct any inaccuracies. We will provide this information within 30 days of your request, subject to certain legal exceptions.

Data Deletion

You may request removal of your personal data, and we will comply unless we have legitimate reasons to retain it for legal compliance, fraud prevention, or legitimate business purposes. Deleting your account will remove access to your course progress and stored artwork.

To exercise any of these rights, contact us at [email protected] with "Privacy Request" in the subject line.

Marketing Communications

You can unsubscribe from our marketing emails at any time using the unsubscribe link in each message or by contacting us directly. You will still receive essential notifications about your account and course enrollment.

Cookie Management

Most web browsers let you control cookies through their settings. You may choose to accept all cookies, block certain types, or receive prompts before cookies are stored. Blocking essential cookies may affect site functionality.

Data Security and Retention

We employ comprehensive security measures to protect your personal information from unauthorized access, alteration, disclosure, or destruction.

Security Measures

Our security practices include encrypted data transmission, secure server environments, regular security audits, and restricted access controls. We use industry-standard SSL encryption for all data transfers between your device and our servers.

  • 256-bit SSL encryption for data transmission
  • Secure cloud storage with encrypted databases
  • Regular security vulnerability assessments
  • Multi-factor authentication for administrative access
  • Employee training on privacy and security practices

Data Retention

We keep your personal information only as long as needed to deliver our services, meet legal obligations, or resolve disputes. Account details are typically kept for three years after account closure, while course progress data may be retained for up to seven years for educational record purposes.

International Transfers

Although our primary operations are in Canada, some service providers may process data in other countries. We ensure adequate protections through contractual safeguards and compliance with Canadian privacy law requirements for international data transfers.

Despite our security measures, no method of transmission over the internet is completely secure. We encourage you to use strong passwords and keep your account information confidential.

Children's Privacy

Our drawing platform welcomes learners of all ages, and we take special care to protect the privacy of younger users in compliance with Canadian privacy laws.

For users under 18, we require parental consent before collecting personal information. Parents or guardians can review their child’s information, request corrections or deletions, and withdraw consent at any time.

Parental Controls

Parents may review any personal information we’ve gathered from their child, request deletion, and deny further collection or use of their child’s data. We provide clear mechanisms for parents to exercise these rights.

If you believe we have inadvertently collected information from a child under 18 without proper parental consent, contact us immediately so we can address the issue.

Changes to This Policy

We may update this privacy policy periodically to reflect changes in our practices, technology, legal requirements, or other factors. We’ll inform you of significant changes via email or prominent notices on our website.

Minor updates may be posted without individual notice, so please review this policy regularly. The "Last Updated" date at the top indicates when the most recent changes were made.

Your continued use of our platform after policy changes indicates your acceptance of the updated terms. If you disagree with any changes, you may stop using our services or contact us to discuss your concerns.

Contact Information

For questions about this privacy policy or to exercise your privacy rights, reach out at:
Elm Run Joy
43 Bedford Street, London, WC2E 9HA, United Kingdom
Phone: +44 20 7946 0958
Email: [email protected]